About us.
GENYX is the world’s premier destination for advanced nutrition, biomarker optimization, and elite longevity strategies. Founded by Sophia Hartley in Switzerland, GENYX was created to serve those who expect nothing less than the extraordinary.
Our team includes leading scientists, nutritionists, and genetic experts who deliver bespoke protocols based on each client’s unique genomic profile and lifestyle demands. From elite athletes to royal families, GENYX is trusted by the few who live beyond the ordinary.
We don’t believe in generic wellness. We believe in human refinement, redefining what the body and mind are capable of through precision, science, and luxury.
Strategic Partnerships
100%
Client Retention Across All Tiers
GENYX clients remain engaged through quarterly refinements, personalized protocols, and concierge-level support that evolves with their life.
6
International Wellness Summits Led
Our team has presented breakthrough research and elite performance protocols at global events across Switzerland, Monaco, Dubai, and Singapore.
15
Exclusive Formulations Launched
From bioactive compounds to next-generation NAD+ boosters, GENYX has developed proprietary supplements only available to ICON and LEGACY clients.
Our Areas of Expertise
Precision Services Designed for Human Optimization
GENYX offers a suite of specialized services tailored to elevate performance, longevity, and total body refinement. Each area of expertise is backed by cutting-edge science and designed to support elite individuals and families on their path to becoming more than human.
Nutrigenomic Mapping
We decode your DNA to create custom nutrition and supplement plans based on your genetic expression and biomarker data.
Biomarker Optimization
Real-time tracking and refinement of critical biomarkers to reduce inflammation, boost metabolism, and improve cellular function.
Longevity Strategy
We design long-term biological age reversal strategies through advanced supplementation, hormone alignment, and clinical data modeling.
Metabolic Reset Protocols
Custom detox and gut health programs that reboot your metabolic systems for greater energy, improved digestion, and hormonal balance.
Cognitive & Performance Enhancement
We engineer nootropic stacks and lifestyle blueprints to enhance focus, memory, and peak daily performance for high-demand lives.
Multi-Generational Wellness Planning
GENYX helps families build wellness legacies through personalized plans for each generation—ensuring long-term health sovereignty.
Our Founders
The Minds Who Built the Standard for Human Refinement
At GENYX, the foundation was not laid by marketers or boardroom executives, it was built by two women whose depth of knowledge, precision, and conviction shaped a new category in global wellness: refinement through science.
With one rooted in the molecular fabric of nutrition and the other in the structural backbone of law and engineering, Sophia Hartley and Angeline Rossi, Esq. came together to answer a question few dared to ask:
What happens when we stop treating wellness as a trend, and start treating it as legacy?
GENYX was born from that answer.
Sophia Hartley
Co-Founder, CEO & Chief Nutritionist
Sophia is not just the face of GENYX, she is its blueprint. Her career began in the world of elite nutrition, but it was her obsession with individualized health design that set her apart. With expertise in nutrigenomics, clinical biomarkers, and aesthetic performance nutrition, she designed GENYX to serve not only the health of today’s most elite individuals, but also the vitality of their families for generations to come.
Under her direction, GENYX became synonymous with scientific beauty, discreet transformation, and biological precision. Every protocol, every client journey, and every advancement we make still begins at her desk.
Angeline Rossi, Esq.
Co-Founder & Chief Legal Officer
Educated in both chemical engineering and international law, Angeline is the unseen architecture behind the GENYX experience. Her mastery of regulatory systems, intellectual property law, and global compliance ensures that GENYX operates at the highest standard, ethically, securely, and sustainably.
Born in Lake Como and raised among the precision culture of Swiss academia, Angeline’s legal frameworks allow GENYX to innovate at the cutting edge of longevity science while safeguarding the privacy and sovereignty of every client. Her presence guarantees not just innovation, but protection, clarity, and permanence.
Two Worlds. One Standard.
Together, Sophia and Angeline turned a concept into a movement, one that reimagines wellness not as an industry,
but as an invitation to evolution. GENYX isn’t just a brand, it’s their legacy, and now, it can be yours.
Our Core Leadership Team
The GENYX leadership team represents the pinnacle of elite science, precision nutrition, and transformational longevity strategy. Together, they lead the most exclusive human refinement lab in the world.
Marc-Antoine Renaud
Chief Operating Officer (COO)
A Swiss-born executive with a background in biomedical systems and international health operations, Marc-Antoine oversees the full operational architecture of GENYX. From daily clinical execution to regional expansion, logistics, and service consistency, he ensures our protocols, labs, and concierge systems operate with flawless precision. His leadership guarantees that every GENYX experience is delivered seamlessly, regardless of geography or tier.
Danika Mehra
Chief Financial Officer (CFO)
An Indian American financial executive with deep experience in global finance and luxury health ventures. Danika leads GENYX’s financial strategy, treasury operations, and fiscal governance, ensuring our elite services are supported by a foundation of economic strength, confidentiality, and precision. She also oversees private capital structuring and international financial compliance across Switzerland, the U.S., and the UAE.
Clara Bouchard
Chief People Officer (CPO)
As the steward of GENYX’s people-first philosophy, Clara leads all Human Relations, culture development, and employee benefit programs across our global offices. With a background in luxury healthcare HR and international wellness startups, she ensures that every GENYX team member, whether clinical, operational, or executive, is supported, heard, and empowered. From wellness stipends to generational wealth programs, Clara makes working at GENYX as refined as the service we deliver.
Dr. Alessia Monroe
Chief Medical Officer (CMO)
Harvard-trained cellular biologist and expert in age reversal. Dr. Monroe leads the design of all DNA-driven medical protocols, managing biomarker analysis and clinical implementation for GENYX clients worldwide.
Arjun Patel
Chief Information Officer (CIO)
A cybersecurity and enterprise systems expert with a decade in Fortune 100 digital transformation. Arjun ensures GENYX’s data integrity, client confidentiality, and internal communications infrastructure remain airtight and globally scalable, across wellness labs, concierge teams, and cloud analytics.
Mina Takeda
Chief Technology Officer (CTO)
Japanese-born biotech and AI integration specialist. Mina spearheads GENYX’s proprietary wellness tech stack, merging biometric wearables, predictive health AI, and integrated lab platforms. Her innovations power GENYX’s continuous optimization ecosystem, from Dubai to Zurich.
Elias Moreau
VP of Longevity Strategy
Former European bio-aging lab director. Elias crafts long-term optimization paths for ultra-high-net-worth families, integrating cutting-edge strategies from epigenetics, blue zones, and advanced diagnostics.
Cameron Voss
Director of Performance Science
Ex-military performance researcher and peak human strategist. Oversees neuro-enhancement, mitochondrial health, and advanced performance layering using real-time biometric data.